Mass Communication (B.S.)

The Bachelor of Science in Mass Communication at East Texas Baptist University prepares students for the dynamic world of communication. This comprehensive program covers a wide range of topics including journalism, public relations, media production, and digital communication. Students engage in hands-on projects, allowing them to apply theoretical knowledge in practical settings, which is crucial for a successful career in this field.

Throughout the course, students will explore various media platforms and learning how to create content that engages diverse audiences. The curriculum typically includes courses in media ethics, communication theory, and advanced writing. Additionally, students are encouraged to participate in internships, providing invaluable experience and networking opportunities in the mass communication sector.

By studying in a vibrant academic environment, students not only gain specialized skills in communication, but also develop critical thinking and problem-solving abilities, which are essential in today’s media landscape. East Texas provides a unique backdrop, allowing students to understand regional media trends while also preparing them for global communication challenges.

Applicants to the Bachelor of Science in Mass Communication typically need to fulfill the following academic prerequisites:

• High school diploma or equivalent
• Minimum GPA of 2.5 on a 4.0 scale
• Completion of college-preparatory curriculum including courses in English, Mathematics, and Social Studies

International students must demonstrate proficiency in English. The typical requirements are:

• IELTS: Minimum overall band score of 6.5
• TOEFL: Minimum score of 79 (Internet-Based)

International students wishing to study in East Texas must obtain a student visa and present specific documents during the application process. These may include a valid passport, admission letter from East Texas Baptist University, proof of financial support, and evidence of English language proficiency. It is recommended to check the official immigration website for the most accurate and updated information regarding visa requirements.

• Journalist
• Public Relations Specialist
• Media Planner
• Social Media Manager
• Advertising Executive
• Content Creator
• Broadcast Producer
• Communications Consultant